Our Story
Crowned in Magic
Honoring the beauty, versatility, and power of textured hair.
Rooted in the belief that hair is a crown, Magic Coils celebrates curls, coils, waves, locs, and protective styles with complete routines for wash day, styling, and finishing.
"Every strand is a story. Every curl is crowned in magic."
Antwun Wilson, Founder · Hair For You LLC
Magic Coils was created by Antwun Wilson, a hair distributor and the founder of Hair For You. His work in hair distribution gave the brand a practical starting point: textured-hair customers need clear routines, accessible product education, and reliable ways to buy the products that fit their styling goals.
The line brings wash-day, styling, and finishing products together so shoppers can build a routine for silk presses, twists, coils, locs, and other textured-hair styles. Each product page includes directions and a complete ingredient list to help customers make an informed choice.
Hair For You also gives Magic Coils a direct connection to salons and independent stylists. Through the Royal Court partner program, the brand is building relationships with professionals who want to use, carry, and introduce Magic Coils products to their clients.
The goal is simple: help every customer approach their hair as a crown, with a routine they can understand and products they can use with confidence.
Welcome to Magic Coils. Crowned in Magic.
Antwun Wilson
Founder, Magic Coils · Hair For You LLC
Core Values
Authenticity
Honoring natural beauty in its truest form.
Confidence
Empowering you to wear your crown proudly.
Clarity
Clear routines, directions, and ingredient information.
Inclusivity
Celebrating every curl, coil, and wave.
The people who make the magic happen
